RED Store

Grow your business with an official store on Little Red Book to increase your brand presence and sales in China.

Reverse Group is Little Red Book Official Partner

We have the authorization to open and run Official Accounts and E-Commerce Stores for Brands on the app and we get exclusive access to the latest tools and features offered by the social media in mainland China.

Our RED Store E-Commerce Services

RED Store Creation

We register, design, and launch your official store on RED.

Cross-Border Solution

We provide an e-commerce solution to sell in China without a Chinese business license.

Warehouse & Logistics

We arrange your local warehouse and cost-effective logistics.

Product Pages Design

We craft unique designs for your store conversion and sales.

Omni-Channel Marketing

We take care of all the 360° in app promotional marketing.

RED Store Advertising

We increase your store traffic and pages exposure with customized RED targeted ads.

In-Store Live Streaming

We organize sales live-streaming sessions with brands’ SA.

Monthly Reports

We share all the backend data, key results, best sellers.

Our E-Commerce Solutions on Little Red Book (Xiaohongshu)

little red book cosmetics ecommerce china

Little Red Book Store Opening Service

To launch your RED Store, you need to have an Official Account on Little Red Book. We can help you to create both your Account and your Store. We take care of the administrative process, setup your warehouse, organize your local logistics, design your store, and improve the UX/UI of your Chinese RED Store.  

Contact us to register and launch your Official Online Store.

RED Store Management Service

A store on Little Red Book requires a Chinese customer service team. You will receive pre-sales and after-sales requests every day. Our dedicated e-commerce team will handle your store with daily management including answers, recommendations, sales support, and minor bug corrections. For a smooth sales funnel. 

Let’s handle your store management and customer service

red store management customer service

RED Store Omni-Channel Marketing

To improve your store conversion, you need to conduct omni-channel marketing on Little Red Book. We have 5+ years of experience in marketing, design, e-commerce activation, influencer promotion, and live streaming sessions. We combine our resources with thoughtful targeted RED advertising (products, references, keywords, etc.). 

Contact us to strategize and manage your marketing.

Frequently Asked Questions on Little Red Book

Is Little Red Book a social media and an e-commerce platform?

Yes, Little Red Book (or Xiaohongshu in Chinese) is a social media app like Instragram combining an e-commerce app. It enables brands to build a community and sell through cross-border for easier transactions. This e-commerce platform is leveraging the social buyer era.

What is the difference between Tmall and RED?

Tmall and RED are both e-commerce platforms but for different scales. Tmall requires a higher investment (about 200,000€ per year) than RED (about 15,000€ per year). It is recommended to start by RED before moving to Tmall, and not the contrary.

How to sell on Cross-Border E-Commerce?

To sell on cross-border e-commerce, you don’t need a Chinese business license. It means you can use your overseas business license, and overseas trademark, and arrange a warehouse and logistics partner in a free trade zone (FTZ). 

Let's Talk!

Send us an email at or contact us via the form and start your expansion in China today.



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